Create Alert
Apply now »
Vacancy ID:  49195

Role overview:

 

CRM Manager (Credit)
London
Currys London Campus at Waterloo
Fixed Term Contract 6 months
Full Time
Grade 4

 

At Currys we’re united by one passion: to help everyone enjoy amazing technology. As the UK’s best-known retailer of tech, we’re proud of the service our customers receive – and it’s all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.

 

In this newly created role, the CRM Manager will be accountable for formulating and delivering the Currys Credit CRM strategies, maximising product acquisition, growth and retain opportunities across various highly personalised customer journeys that drives improved credit sales, repeat spend and NPS.

 

Focusing  on opportunities to cross-sell and upsell through a range of life stages, developing multi-channel strategies including Email, push and DM.

 

We are passionate about technology, and as the eyes and ears of the customer our role is to champion customer insight across the business to deliver a customer centric CRM programme. As such you will work closely with Customer Data, Analytics & Insight teams as well as Agencies, Commercial Categories & Services teams. All core functions that go into creating hyper-targeted communication programmes to customers at every stage of their technology lifecycle. 

 

This is a fantastic opportunity for someone wanting to work within a growth area of a fast-paced retail business. who can bring an excellent knowledge of CRM and understands the right balance between customer, commercial and brand levers to use to deliver against revenue and customer objectives.

 

Role overview:

As part of this role, you'll be responsible for:

  • CRM Financial Services Strategy - Develop and test credit spend and engagement opportunities, integrating third-party customer journeys to optimise outcomes
  • End-to-End Programme Ownership - Lead complex, multi-stage CRM programmes with self-serve journeys that reduce friction, manual intervention, and drive credit product adoption
  • Technology & Personalisation - Partner with technology teams to build Salesforce and dynamic content platforms (e.g. Moveable Ink) for real-time, 1:1 personalised communications at scale
  • Customer Journey Management - Own workflows across email, push, Direct Mail, app, and microsite channels to deliver seamless customer experiences
  • Credit Reporting & Data Insights - Accelerate credit reporting capabilities and conduct end-to-end data mapping to assess credit data, propensity models, and CRM marketing opportunities
  • Acquisition & Retention - Improve financial services product acquisition through targeted insights, reduce dormancy, and enhance retention and welcome programmes
  • Brand & Marketing Alignment - Identify joint brand marketing opportunities, conduct gap analysis, and champion the CRM Strategic Framework as the Subject Matter Expert
  • Testing & Customer-First Culture - Create testing plans for products, language, and offers; advocate for customer-first mindset and ensure the CRM team understands how to leverage technology and data effectively

 

You will need:

  • Leadership & Team Management - Strong leadership and motivational skills with proven experience managing and developing junior team members
  • CRM Strategy & Self-Serve Design - Proven expertise developing strategy for large, complex CRM programmes and designing self-serve customer journeys that empower customers and reduce manual intervention
  • Technology Proficiency - Hands-on experience with Salesforce and automation/dynamic content technology (e.g. Moveable Ink) to deliver hyper-personalised customer journeys at scale
  • Commercial & Data-Driven Mindset - Commercially focused and data-driven approach with strong analytical ability, while maintaining customer-first decision-making and understanding of CRM/analytical systems
  • Communication & Delivery Excellence - Exceptional communication, presentation and organisational skills with strong focus on delivery, attention to detail, and track record of meeting commercial targets
  • Stakeholder Influence & Collaboration - Strong influencing skills to drive agenda with senior stakeholders; excellent team player with strong interpersonal abilities
  • Data Marketing & CRM Experience - Demonstrable experience in data marketing/CRM including email marketing across retention, re-engagement and acquisition with large customer databases; retail experience essential
  • Qualifications & Creative Evaluation - Marketing or business degree or equivalent preferred; ability to evaluate creative objectively while championing customer's best interests

 

We know our people are the secret to our success. That’s why we’re always looking for ways to reward great work. You’ll find a host of benefits designed to work for you, including:

  • Holiday benefits - 25 days of annual leave (plus bank holiday entitlement) 
  • Private medical insurance
  • Life Assurance
  • Competitive pension scheme
  • Access to discretionary bonus
  • Hybrid working; our primary Currys Campus is at Waterloo (WeWork)

Why join us:

 

Join our team and we'll be with you every step of the way, helping you develop the career you want with new opportunities, on-going training and skills for life.

 

Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we’re in a position to make a real impact on people and the planet. 

 

Every voice has a space at our table and we're committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email careers@currys.co.uk and we'll do our best to help.

 

Apply now »